BBVA | Case
BBVA
We love working with global brands like BBVA, so we didn’t hesitate to join their REBRANDING strategy.
THE CHALLENGE: coordinating dozens of models and locations to achieve the diversity of profiles and situations that BBVA’s new visual image required.
THE OUTCOME? A fresh international campaign spearheaded by photographer Alicia Aguilera, who helped us face every challenge in an easy and fun way.
SPECIAL SHOUT-OUT TO Carmen Torrado for walking by our side from the start and to Brian, the creative director of BBVA at the time, for his support during the creative development and production process.